Under the scheme in Aberdare, Job Centre staff are sending candidates for tans and makeovers at the town's Well-being and Training Academy.
The town suffers from an unemployment rate of 9.6% - but critics have questioned whether a free fake tan is the best way of helping.
Sarah Sweeden, director of the Academy, said hey were happy to give he makeover and free spray tans to genuine jobseekers.
She said: "We want to give extra confidence - or that Gok Wan makover - to give people the incentive to find work.
"It will recognise those who are doing their utmost to find unemployment by giving them a beauty treatment."
Job Centre staff will only send candidates for the treatment if they seen to be serious about finding work. It is not paid for by the Job Centre or council.
The Academy is not-a-profit Community Interest Company which aims to help people get back to work by improving their fitness, appearance, nutrition and confidence.
But Plaid Cymru councillor Pauline Jarman complained: "I don't know any employer that would be impressed if you turned up tanned.
"They'd be more inclined to be impressed if you had the skills and experience to undertake the job that's been advertised."
Source: http://web.orange.co.uk/article/quirkies/Free_spray_tans_for_the_unemployed
Sarah Sweeden, director of the Academy, said hey were happy to give he makeover and free spray tans to genuine jobseekers.
She said: "We want to give extra confidence - or that Gok Wan makover - to give people the incentive to find work.
"It will recognise those who are doing their utmost to find unemployment by giving them a beauty treatment."
Job Centre staff will only send candidates for the treatment if they seen to be serious about finding work. It is not paid for by the Job Centre or council.
The Academy is not-a-profit Community Interest Company which aims to help people get back to work by improving their fitness, appearance, nutrition and confidence.
But Plaid Cymru councillor Pauline Jarman complained: "I don't know any employer that would be impressed if you turned up tanned.
"They'd be more inclined to be impressed if you had the skills and experience to undertake the job that's been advertised."
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